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Thank you for applying job letter
August 27, 2018 Holiday Thanks No comments

I want to thank you for interviewing me yesterday for the position of thank-you letter writer. with the position we discussed, and I have a real interest in this area of work. My experience specifically with thank-you letter writing and the good Communication Essentials · Applying to Graduate School · Workshops · Career.

No one seems to agree on cover letters. How much time do you need to spend perfecting them? Do hiring managers even read them? Is it better to just send in your resume and call it a day?

I'm not in HR, but I've been approached by applicants who wondered whether their cover letter would actually be read. My answer is one not many of them wanted to hear: "sometimes." Sometimes it will be read. Other times, you can get away with just sending in your resume -- like when you network your way into applying for a position.

The truth is, you can't really predict on a case-by-case basis -- and you're better safe than sorry. For the most part, having a cover letter will give you an upper hand in ways your resume doesn't. It allows you to show off your writing skills, provide details that you couldn't fit on your resume, demonstrate your passion, and show your willingness to put in as much time and effort as possible.

do with some work? Here's our handy free cover letter template to help get you started. Explain what job you're applying for and where you found the vacancy. Feel free to Thank you for your time and consideration. I look forward to.

How to Send a Job-Winning Interview Thank-You Note

thank you for applying job letter

A “Thank You for Applying” letter is a good way for companies to tell applicants that their application is appreciated. It serves a similar purpose to the “Application Acknowledgement” letter, letting applicants know that your company has received their application and is currently in the process of reviewing it.

Having a custom template that you can use to quickly produce dozens of personalized letters is the best approach when it comes to productively sending out Thank You for Applying letters. Fortunately, you won’t have to blaze an unbeaten path to get this done, as you have all the guidance you’ll need in the following guide:

(Note: There’s an example of a professional Thank You for Applying letter at the bottom of this guide.)

1. Use Branded Business Envelopes

Before we get into the specifics on how to format and compose a proper Thank You for Applying letter, it’s worth noting that using business envelopes is a good preliminary step. Maintaining the utmost professionalism means operating on par with the largest corporations, and in order to do that, you definitely need to be using branded envelope, that proudly displays your company’s logo and/or slogan. Branded business envelopes are easy to get your hands on and can be customized online (we recommend checking out Company Folders), but you need to know what size and design you’d like first.

Another benefit of making your brand apparent on the envelope is that it alerts the recipient that the mail is from your company, whereas a typical envelope can be overlooked among other envelopes if the applicant gets a lot of mail. Furthermore, since your company is probably already sending out a lot of other professional letters, it helps to start using these for general business purposes now, if you aren’t already.

2. Properly Address the Recipient

Now that you have the exterior appearance of the letter handled, it’s time to get into the meat of the matter. Every proper business letter begins by addressing the recipient, which in this case is the applicant. Organizing the letter in this manner also helps with digital cataloguing and labeling, so it’s best to follow a universal template that starts with the applicant’s name and address, followed by the date and then a personal greeting, such as “Dear [Applicant’s Name].” Once you have this information displayed in the in the top left corner of your letter, you may proceed to the next step.

3. Immediately Thank the Applicant

There’s no need to mention anything else other than the primary point of the letter within the opening sentence. Therefore, it should read something like:

  • “Thank you for applying for the [job title] position at [your company’s name]. Your application has been received and we appreciate you taking the time to [apply|participate in an interview] for a position in our company.”

Once you have that, you’re already about halfway through the process, as you’ve conveyed the main message. At this point, the applicant knows that you have their application and are in the process of making a decision regarding the outcome of the application/interview. Since many companies require prospective employees to participate in two or three separate interviews with different hiring managers, it’s best to issue the letter after the last interview to avoid confusion.

4. Specify Whether You’re Declining or Still Considering the Applicant

The next small paragraph will contain a few lines expounding upon your main point. At this junction you have two options:

A) Politely let the applicant know that they’re not being hired. A good way to do this cordially is by starting the sentence with a positive remark, followed by a soft let down and the reminder that they may be considered for the position at a later date. So, it might look something like this:

“Although we appreciate your impressive application, we’re currently unable to approve you for a position within our company. However, we’ll hold onto your resume for future reference and may contact you regarding this position at a later date, if a vacancy opens up.”

B) Alternatively, if you’re not yet ready to make a final decision on the applicant and need to consider more options before continuing, you can use the Thank You for Applying letter to let the applicant know that you’re still in the process of consideration. So, your letter might look something like this:

“Your application is currently being carefully considered by our hiring team.”

Although both A and B are both feasible approaches, most companies opt for the first option as a means of not having to send out too many letters. If you can avoid having to use option B then it’s best to do so, as it leaves the applicant expecting another final letter regarding the hiring decision.

On the other hand, if your company has a lengthy hiring process and will typically take more than a week to make a hiring decision, then using option B is a good way to let the applicant know that they’re still being considered in the interim.

5. Close with a Courteous Outro and Company Info

Now that you’ve said all the important stuff, it’s time to wrap it up with a reiteration of appreciation and a positive gesture. So, your last paragraph would be 1-2 lines and would look something like this (will vary depending on whether you chose option A or B in step 4):

  • A) “Thank you again for applying to our company. We wish you the best of luck in all of your future endeavors.”

OR

  • B) “We appreciate you offering your expertise to our company and will be in contact with you shortly regarding the hiring decision.”

Finally, close it with a formal outro and your company info, like this:

“Best Regards,

[Name of Representative Issuing the Letter]

[Title of Representative]

[Company Name]”

Now that you’re familiar with all of the separate components, let’s bring it all together with the example.

Thank You For Applying Letter Example

While all of the above tips are certainly helpful for understanding the approaches and styles that can be used within a Thank You for Applying letter, it’s best to check out an example before you start on your own. This way you won’t be deviating too far from the corporate norm. Luckily, we’ve compiled all of the above components into a neat template you can use:

——-

Jonathan Smith
1234 Applicant St.
Atlanta, GA
30301

Dear Jonathan,

Thank you for applying for the [job title] position at [your company’s name]. Your application has been received and we appreciate you taking the time to [apply|participate in an interview] for a position in our company.

A Although we appreciate your impressive application, we’re currently unable to approve your application for a position within our company. However, we’ll hold onto your resume for future reference and may contact you regarding this position at a later date if a vacancy opens up.

OR

B Your application is currently being carefully considered by our hiring team.

Then

  1. A) “Thank you again for applying to our company. We wish you the best of luck in all of your future endeavours.

OR

  1. B) “We appreciate you offering your expertise to our company and will be in contact with you shortly regarding the hiring decision.”

Then

Best Regards,

Andrew Anderson

CEO

eCommerce Solutions LLC.

——-

Of course, you may want to change the wording a bit to make it more unique, but simply filling in the blanks is also an option if you’re trying to save time and don’t want to do the creative work of writing your own just yet.

Preparing Essential Company Letters for Maximum Productivity

In closing, it’s important to have custom templates made for all of your letters, that way you can practically streamline the process of sending out formal letters. While it might seem like an unnecessary effort, if you want to operate on par with larger companies it’s virtually a must.

Similar Posts:

Royce is as passionate about Internet Marketing as he is with his ever-present cup of Starbucks coffee.

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Thank You for Applying Email

thank you for applying job letter

Do you send a reply to candidates informing them that you’ve received their application? Or are they left in the dark until a standard rejection arrived, telling them that the position has been filled by someone else. When you recruit using an ATS (Application Tracking System) feedback or confirmation doesn’t take long, and it leaves a lasting positive impression on candidates. Feedback or confirmation are important to keep in mind for a good candidate experience, and you are welcome to use this template as a guide to get started.

When was the last time you applied at your own company?

How would you like to be treated when you apply for a job? To live in uncertainty whether the application was received? To not hear anything at all from the company until a month later when you see a new email in your inbox with the rather dull wording “Thank you for your application. The position has been filled.” as the only, and final, communication. 

No matter if your company struggles with large volumes of applicants, or search to find any at all, it is important that each and every candidate feels well treated. Contact, feedback or a simple confirmation of submitted application will influence how the candidate feels about you as a potential employer. In turn, it may also affect your employer brand, reputation and in the long haul if other candidates will choose to apply at your company.

A part of creating a better candidate experience has to do with how you communicate with candidates and potential applicants. Confirming that the application has been received, even if it’s a simple auto reply, is the most basic step towards creating good rapport with the candidates. And with that, a better candidate experience.

Replying to candidates

Replying to candidates to confirm that their application has been received can be done effectively using an automated response. But it’s well worth putting some time and effort into the message itself. After all, it’s going to be the first message sent directly from you to a candidate. Confirmation messages are also an excellent way to inform applicants about the recruiting process. Are you waiting until the application deadline before going through applications? Let them know straight away. It will minimize the chance that candidates grow tired of waiting, and fewer will be in touch with questions about the same things.

In the confirmation email you should include:

  • The name of the applicant (if possible) and what position they’ve applied for
  • Let them know that their application has been received
  • Explain the recruiting process
    • Will interviews be conducted at any specific dates?
    • How long is the recruitment expected to take?
    • When and how till candidates know if they’ve not made it through to the next round?
  • Contact information to the recruiter in charge in case the candidate has any questions
  • Try expressing the company’s culture or personality
    • Links to social media
    • Write with a tone representative of your organization

Save time using automated responses and templates

Are you in the early stages of the recruitment it’s quite alright to use a general template. Later stages of the recruitment should be more personalized and preferably contain feedback from the interview.

Depending on how many candidates have applied you can either create a very general template where you can basically send out an auto reply as is, or a bit more personalized version with the candidate’s name. 

Hint!Recruiting software can be a huge help for sending out personalized automated emails.

Email template thanking for the application

Subject: Your application to [Company name]

Hello [candidate’s name], 

We’re received your application for the position of [title]. [Short description of the recruitment process]. You can read more about us on our company career page [link to career page] or follow us on social media on Facebook [link to company Facebook page] and Instagram [link to company Instagram page] to get the latest updates.

If you’ve got any questions you’re welcome to contact me at [telephone number and/or email address].

Regards,
[Your name]
[Email signature and contact information] 

Personalized email templates for a bit of inspiration

Show a bit of personality! Just as companies use logos and colors to express their brand, written text and choice of words show company character and personality. Customize the email template with words, expressions and explanations that suit the tone of your business.

A few inspirational examples:

Informal and personal tone for applications to a specific position:

Hi [candidate’s name]! We’re thrilled that you’d like to join us here at [company]. We’ve now got your application that you sent us about [position] and since we have a look through applications as they come in, we’ll be in touch next week if we’d like to meet you for an interview. Unfortunately, days are short and applicants are many so we won’t have time to meet everyone. If don’t feel we’re a match [name of recruiter] will let you know by email. Keep in touch on Instagram and Snapchat!

Formal tone for anyone who’s applied for a specific position: 

Hello. This is a confirmation that we have received your application. You have applied for the position of [title]. The last date of application is [last date of application] after which we will start going through all applications. We will let all applicants know if they are put through to the interviewing round or not. More information about our recruitment process is available at this page [link to career page]. Thank you for your application, and have a nice day.

General confirmation for any application:

Hello! We always look forward to go through applications of great people who’d like to work with us at [company]. Thank you for applying for a position with us, and here’s a confirmation that we received your application. One of our recruiters will contact you shortly to let you know about the status of your application.

A template will help you, and so will this checklist

Figuring out good email templates to send to candidates throughout the entire recruitment process is an excellent way to improve the candidate experience. Another crucial piece in attracting talent and ensuring a positive impression of your company is the job ad itself. 

Download this free checklist for checking your job ads to make sure that you've remembered to include all the information applicants want to know before applying.

Other great reads:

What is a cover letter? • Often accompanies your resume when you apply for a position. • Provides a positive first impression. • Allows you to expand on your.

Acknowledge the Receipt of a Resume

thank you for applying job letter

Writing a cover letter can be one of the most stress inducing aspects of the job search.

The reason writing them is so difficult is because we don’t have a defined framework to follow.

If you need to update your resume, you download a template and fill in the blanks. When you’re applying to jobs, the employer lays out the fields you need to complete right there in the application.

But when you’re writing a cover letter, you probably find yourself staring at a blank Word document wishing the right words would will themselves onto the page.

Most of us don’t consider ourselves to be the next Walter Isaacson, and the task of crafting the perfect story sits well outside of our comfort zone. It doesn’t help that most of the advice out there on the subject is vague at best.

I did a quick Google search for “How To Write A Cover Letter.” Here are a few things the “experts” recommend:

  • Assess the employer’s needs and your skills. Then try to match them in the letter in a way that will appeal to the employer’s self-interest.
  • Arrange the points in a logical sequence; organize each paragraph around a main point.
  • Basic fonts like Arial, Calibri, Georgia, Verdana, and Times New Roman work well. A font size of 10 or 12 points is easy to read. Standard margins are 1” on the top, bottom, and left and right sides of the page.
  • Be sure to include positive traits like “Focused,” “Hard Working,” and “Results Oriented”

While all of this advice is technically correct, did you feel your confidence skyrocket when you went back to type out that first sentence?

Yeah, me neither…

Writing A Cover Letter That Actually Gets You Hired

Here’s the thing – most career “experts” out there give vague advice that they’ve seen work in their corner of the market. It doesn’t get too specific because many career coaches (even recruiters) have never been through the application process at a world class company. They don’t know the nitty gritty.

When they do give specific advice, it’s usually tailored to a niche – software development, tech sales, finance, etc. But what works for one person in one industry or role might not work for a similar person in a different situation.

I’m hoping to change things with this article.

Over the course of this post, I’m going to lay out the cover letter strategies that thousands of my clients have used to land jobs across industries and at companies like Apple, Amazon, Google, Facebook, Microsoft, Deloitte, ESPN, American Express, and more.

If you’re not getting the results you want from your resume or cover letter, check out my free resume builder. It lets you create a recruiter-approve, ATS-friendly resume in minutes and it’s 100% free (no fees, subscriptions or limits!):

The Truth About Cover Letters (Does Anyone Read Them?)

Before we dive into the actionable stuff, I want to provide some context on where cover letters fit in the hiring process.

Cover letters are a strange animal. People seem to think that they are the missing link that will suddenly skyrocket the response rates of potential employers.

When I asked my audience to choose between a guide on cover letters, resumes or LinkedIn profiles, cover letters won out by a significant margin.

The truth is, in the mind of a recruiter/hiring manager, your cover letter is a tie breaker that is only read after the rest of your application has been reviewed. 90% of hiring managers don’t even read cover letters. However, over half of employers noted that they prefer candidates who submit a cover letter:

 

This leaves us in an interesting place.

We need to craft a good cover letter to help boost our chances, but we don’t want to spend several hours doing so because there are far better ways to spend our time to get results during the job search. If you follow the networking and value-add strategies in my other articles, those strategies are going to be far more effective at breaking ties than a 3-5 paragraph document.

My hope is that this guide will give you a framework that enables you to efficiently craft cover letters that are more likely to get you hired.

The 7 Cover Letter Mistakes That Cost People Jobs

If we want our cover letter to be as effective as possible we need to make sure we avoid the mistakes that employers hate to see, yet most people still make.

In order to be as accurate as possible, I went out and spoke to recruiters from Google, Microsoft, and a few Wall Street firms on top of my own research. Then I cross referenced that information with the several hundred cover letters that have come across my desk at Cultivated Culture.

After all was said and done, here are the 7 most common mistakes people make on cover letters that will cause recruiters to throw out their application:

1. Typos, grammatical errors, and general sloppiness

This is the most obvious and most common issue. Over 70% of recruiters noted that they would automatically toss a cover letter with some type of spelling or grammatical error. The good news is that it’s also the easiest mistake to fix.

Before you submit your cover letter, make sure it’s reviewed by at least two other parties. You might want to consider hiring a professional editor/proofreader as they’re not too expensive for a short document and they will pick up on things most people would miss. It’s easy enough to find one on Upwork.

Another trick you can use is including an obvious mistake about 75% of the way through. If you have “catching Bustin Jeiber’s sweaty t shirt at a concert” sitting in there and someone doesn’t call you out, you know they probably didn’t read it very carefully.

2. Going over a single page

99% of the resumes and cover letters I receive are over a single page. Funnily enough, 99% of the recruiters I speak to tell me that they absolutely hate resumes and cover letters that are more than one page.

The ideal length for a cover letter is 3-5 paragraphs. Changing the margins, font, and font size are all fair game – just keep things on one page, capisce?

3. Regurgitating your resume in a slightly different format

Your cover letter is a space for you to truly differentiate yourself. If you’re just taking the bullets on your resume and turning them into full sentences, you’re missing out on a HUGE opportunity.

Use the cover letter to show a little personality and share something that people wouldn’t know if they just scanned through your resume (more on that in a sec).

Remember, this is a tie breaker. If your cover letter isn’t holding people’s attention it’s probably going to lose out.

4. Focusing on training or arbitrary credentials instead of results

Many of us feel unqualified for the jobs we want. As a result, we try to twist our experience to match the traditional qualifications for our target role.

The problem with this approach is that you are competing against people who qualify for the traditional credentials, no matter what role you’re applying for. If you try to beat them at their own game, you’re going to lose 9 times out of 10.

Am I saying you should forget about trying to spin your experience to position yourself well? Absolutely not. However, adding that business class on your resume when you’re 4-5 years out of college isn’t going to help much.

Instead, focus your time outside of work on building tangible results that you can showcase in your cover letter (and resume). If you want to be a developer, take a few coding courses and build something cool. If you want to be in digital marketing, land a few clients and run their ads for them.

Telling a story about how you took proactive steps to build experience in a field will beat traditional credentials in most cases. Companies love to see that you’re hungry to learn.

5. Not addressing your cover letter to an actual person

I die a little bit inside when I see cover letters addressed as “Dear Hiring Manager” or “To Whom It May Concern.”

Anyone who reads that is immediately going to mentally bucket it as impersonal. It’s far better to address your cover letter to an actual human, even if it doesn’t end up in their hands. Here is my strategy.

Let’s say I’m applying for an Account Manager role at Google:

I’m going to head over to LinkedIn and start by working to find the specific person who would manage the role I’m applying for. If I can’t find them, or I’m unsure, then I’ll aim for the most senior person that my target role would fall under.

The ladder for Account Managers typically follows with Senior Account Manager, Account Director, and VP. I’m going plug in “Account Director” under LinkedIn’s title filter to cover all of the bases there. Then I’m going to add “Google” in the company filter and “Greater New York Area” in the location filter:

That search is going to bring up a slew of people that I could address directly in my cover letter:

Regardless of who reads your cover letter, they’ll know that you did your research. On top of that, your cover letter might even make it into the hands of the person you addressed it to!

6. Failing to showcase any personality

As mentioned earlier, your cover letter is one of the few opportunities for you to truly differentiate yourself from the competition. If you’re applying for jobs online (which I don’t recommend), the only thing you have to sell yourself is your resume, your cover letter, and your application.

Instead of rehashing the experience on your resume, tell a story about how you got that experience.  Make it unique and personable. I had the most success when I talked about how I transitioned from a job in medicine to the tech world by starting a side business generating leads for real estate agents. I’d speak openly about the challenges I faced, the mistakes I made, and why I went through it all in the first place.

Use this space to tell your story. Remember, people don’t buy what you do – they buy you why you do it.

7. Writing about an uncomfortable situation

While we’re on the topic of telling stories, there is one thing you want to avoid – talking about something extremely uncomfortable. What might have worked for your college essay isn’t going to work here.

You want to keep things professional. It’s okay to talk about business-related mistakes and challenges, but try to steer away from deeply personal stories. They are far more likely to hurt than help.

If your cover letter doesn’t violate any of the rules above, you’re off to a good start! Next, we want to make sure your cover letter is formatted the right way and your content is on point to grab the reader’s attention and get you in the door.

The Anatomy of a Highly Effective Cover Letter

When I was job searching, one of the most frustrating things was trying to get a clear picture of what to include in my resume/cover letter/application. There is so much conflicting “expert” advice online it makes you feel like you’re shooting in the dark.

When I started Cultivated Culture, I began tracking how different factors influenced the success of my students. After working with hundreds of job seekers over the past few years, I’ve found a strong correlation between the following factors and a high rate of successfully landing interviews:

1. Capitalize On Your Cover Letter’s Header

Most people don’t realize that when they hit “submit” on their app, their cover letter gets scanned by a robot that’s looking for specific words and phrases.

One of the major keywords the look for is a matching or relevant job title. If you’re applying for a Project Manager role, are you including Project Manager, Project Management, PMP, or something similar in your cover letter? That’s what the robot is looking for and the header is a great place to inject it. I recommend dropping it in right below your name.

Once you get past the robots, your cover letter is going to end up in the hands of a real human.

We want to make it as easy as possible for this person to learn more about us and get in contact if they want. I always recommend that you include the following right at the top of your cover letter:

Email Address – Make sure it’s simple and professional. 76% of applications are rejected for having unprofessional email addresses. Also, don’t forget to hyperlink it! You want the employer to be able to click and get in touch.

LinkedIn Profile – A recent study showed that applications that include a link to a comprehensive LinkedIn profile increase their chances of hearing back by 71%!

Phone Number – If they like what they read, make it easy for them to pick up the phone and dial.

Relevant Links – Your header is also a great place to share links to things like Github, relevant social profiles, personal websites, your blog, etc.

Finally, a lot of people ask me about including a location. I don’t recommend adding your location when writing a cover letter unless the application requires it. It’s not necessary to give that information away and it can cause more harm than good.

Pro Tip:When formatting your cover letter, don’t use the header/footer feature of Word or Google Docs. Most applicant tracking systems can’t read what’s in there so this info may not be included after you hit submit!

2. Tell A Story In Your Cover Letter’s Opening Paragraph

This is an overarching theme that you want to include in each section of your cover letter.

Science has proven that people are more likely to remember information (or candidates in this case) when it’s delivered in the form of a story. Stories also help build a positive psychological association with the reader (or recruiter/hiring manger here).

Remember Dan Brown’s book The Da Vinci Code?

It was a novel about cryptic clues in some of Leonardo da Vinci’s most famous paintings leading to to holy grail. While the book itself is fictitious, the artists, pieces, and much of the history behind them is accurate.

Now, if you asked most people about their opinion on art history, they’d tell you it was boring. They’d also groan in disappointment if you tried to get them to read a book on the subject. However, Dan Brown’s novel skyrocketed to the top of the New York Times bestseller list and became an international sensation. In fact, it caused applications for art history degrees to jump up 25% in the years following its publication.

Why were all of these people suddenly interested in field previously considered to be “boring?” Because Dan Brown fed historical facts in the context of an interesting story!

We’re aiming to do the same in our cover letter – specific examples below.

2. Talk About Why You’re Interested In The Company

In the first section of your cover letter, you want to briefly talk about why you are interested in the role and the company. Remember, we want to drive the message through a story.

When I was applying at Google, I wanted to work there because they were a household name that was focused on cutting edge technology, but they also cared about impacting lives. Here is the story I used to drive that point home:

I wanted to recount a story from my referral [Name]. He’s in the education vertical and spends a significant amount of time at rural schools. When he was down in South Carolina, a teacher asked him about the possibility of getting wifi for the town and its students. [Name] said he would do his best and upon returning he asked around. He sent an email to Astro Teller who responded and they discussed the feasibility of implementing project Loon in the area. I don’t think it panned out but the fact that the communication took place over a tiny town in South Carolina sold me. That’s the kind of stuff I want to be doing.

If you don’t have a story that immediately jumps to mind, the best way to get one is by talking to people who work at the company. Look up the company’s mission or their core values beforehand and ask that person to tell you about the best example they’ve personally experienced.

You can check out this article if you want to know how to find someone’s corporate email address.

3. Highlight What You Bring To The Role

The second section of your cover letter should showcase what you’re going to bring to the role by talking about your past achievements. Be sure to use measurable metrics (actual numbers and quantitative results) to support your points.

If you’re coming from a non-traditional background (and don’t feel like you’re “qualified”) this is the time to address that objection. Here is another excerpt from my Google cover letter that addresses my background using measurable results:

You might notice that there isn’t much “traditional” digital experience on my resume. That is because, coming from a scientific background, I needed to take a different path. In an effort to gain experience, I created my own agency called OpenWater Analytics. I specialized in using AdWords to generate real estate leads for private communities. I managed the entire sales process from cold outreach, to closing, to servicing the accounts on your platform.

Most recently, I helped a community in South Carolina sell every listing on their site (about 15 homes) in less than 6 months. Our cost per lead was half of the competition and we did it all for less than the commission the realtor would have made on a single house (including ad spend).

When I wrote this, I didn’t have much digital experience to speak to. Rather than trying to spin what I had, I went out and built the experience myself by starting a digital marketing firm. Again, if you feel like your experience is lacking, get out there are create your own!

4. Reference Your “Value Validation” Project

If you’ve read my article on How To Get A Job Anywhere With No Connections, you know that I always advocate for creating what I like to call a “Value Validation Project.”

This consists of having a conversation with someone at the company you want to work for and identifying their largest challenge or upcoming initiative. You then use that information to research on your own and come up with several solutions/suggestions for your contact.

In the final section of your cover letter you want to mention this project and include a call to action to discuss it. It could look something like this:

In hopes of learning more about [Company], I had a meeting with [Name]. She told me that her team’s largest challenge was upselling customers into the company’s new, complementary platform. She noted that, despite the platform increasing retention and lowering costs for clients, the upfront cost to onboard was a major obstacle.

In my previous role, we dealt with a similar situation. Our clients were receptive to adopting a new platform despite the data showing that it would be beneficial for all parties. I spearheaded an initiative where we tested and analyzed several revenue models that maximized adoption rates and profit margins. In the end, we increased adoption rates by 30% without impacting revenue.

Using the information that [Name] gave me, I outlined the process in detail as it relates to your platform. I believe that your team could implement these strategies immediately and see similar results. If you’d like me to send it to you, please let me know! My email is [email protected]

This section is incredibly powerful because it shows that you are not only interested, you went ahead and proved out the value you could bring to the team. Additionally, the call to action can lead to conversations with the very people who will make the decision to hire you!

Nailing Your Cover Letter Format: Aesthetics, Structure, & Style

Now that you know what’s going in your cover letter, it’s time to talk about formatting it in a way that will get you results.

You probably didn’t think that your paragraph structure, font choice, or margins matter, but they do. Your cover letter format says a lot about who you are as a person and a candidate. It also affects the scan-ability of your cover letter which is critical is you want to make it past those Applicant Tracking Systems!

Formatting Your Cover Letter Heading

I shared an image at the very top of this blog post that breaks down the general format and flow of a great cover letter. Here it is again:

The very first thing I mentioned was the Heading.

The Heading is where you’re going to share things like your name, your contact info, and any other info that’s relevant to the role. I always aim to include:

  • First and last name
  • Email address
  • Phone number
  • Link to my LinkedIn profile
  • Any other links that are relevant (Github, personal websites, relevant social profiles, etc.)

When you’re formatting your cover letter’s header, make sure you don’t use the header feature in Microsoft Word or Google Docs. Most Applicant Tracking Systems can’t read what’s inside of those headers so you’re better off just including it in the “body” of the document.

Choosing An Awesome Font For Your Cover Letter (& Why That Matters)

Did I say “fonts?” For real? Who cares?

I used to just use the default Calibri or Arial too until I came across this post on the Psychology of Fonts. The author combed through 75+ academic studies on the subject which all pointed to a similar conclusion – fonts have a massive impact on our perception of an author.

That’s right, people are judging you based on your font choice! Better pick a good one.

There are five main font categories out there today: Serif, Sans Serif, Monospace, Fantasy, and Cursive. Here’s an infographic illustrating the emotions that each of these font families evoke in the reader:

When it comes to the “best” font for your cover letter, the safest bet is to use something simple and easy to read. In my opinion, Sans Serif fits that bill best so choose from fonts like Avenir, Helvetica, or Open Sans.

Formatting Your Cover Letter With Your Resume

If you’re writing a cover letter, I bet you’re also thinking about how it will tie into your resume. Both of these documents tend to go hand-in-hand when applying for jobs and staying consistent in both is a great way to show off some organizational skills and attention to detail.

The best rule of thumb is to match the formatting you’re using on both your resume and cover letter. That means you want to:

  • Use the same color scheme (matching down to the specific hex code)
  • Use the same font and sizing (if you use 12 point for headers and 10 point for paragraphs, stay consistent on both)
  • Use the same header (you can just copy and paste it from your resume to your cover letter and vice versa!)
  • Use the same margins and spacing (if you went with 0.5″ on one, do it for both!)
  • Etc.

If you pick an awesome cover letter template (like the one I linked below) and you match the formatting with your resume, your materials are going to look awesome and give you a great first impression.

Finally, when all that work pays off and you make it past the final round, make sure your resume references sheet matches the templates you choose here.

Cover Letter Templates & Examples – Steal The Exact Cover Letter I Used At Google, Microsoft, & Twitter (For Free)

At this point you should have a solid understanding of the science behind writing a killer cover letter. You should also have a good handle on what mistakes to avoid so your cover letter makes an awesome first impression.

Now we need to apply all of that to ink on paper! In order to make that easy for you, I’m including a copy of the cover letter templates that I used to land an interview at Google so you can see exactly how I wrote it.

Context For The Free Cover Letter Template

Before we dive into the exact cover letter template, I want to give you some context so you can better understand the content of the letter.

I was applying for a Digital Advertising Sales Account Manager at Google’s offices in New York. I started by doing some research on LinkedIn to find who I believed to be the hiring manager (her name was Emmy).

I knew that my non-traditional background was a big red flag for most employers so my goal was to proactively address it in my cover letter by calling it out, talking through what I’d done to build the right skills, and highlight the results I’d achieved from those efforts.

Finally, I had spoken to several Google employees who all told me that “Googliness” (cultural fit) was a huge factor in the company’s hiring decisions. If I wanted to have a chance, I needed a compelling narrative around why I wanted to work for them and why I was a good fit.

With all of that in mind, here’s the cover letter I wrote:

Austin’s Cover Letter Template

Dear Emmy Anlyan,

I grew up with Google. When I was seven years old, I used to sneak down to my Dad’s office at five in the morning to play video games. I still remember opening the browser and seeing the bright, multi-colored letters above the search box for the first time. I’ve always been interested in the tech space and, while my background has mainly been in the sciences, I’m ready to dive head first into the digital world.

I believe I would be a great fit for the Digital Advertising Sales Account Manager role because I have a deep understanding of the businesses that partner with Google and how they define success.

You might notice that there isn’t much “traditional” digital experience on my resume. That is because, coming from a scientific background, I needed to take a different path. In an effort to gain experience, I created my own agency called OpenWater Analytics. I specialized in using AdWords to generate real estate leads for private communities. I managed the entire sales process from cold outreach, to closing, to servicing the accounts on your platform.

Most recently, I helped a community in South Carolina sell every listing on their site (about 15 homes) in less than 6 months. Our cost per lead was half of the competition and we did it all for less than the commission the realtor would have made on a single house (including ad spend).

Understanding how these small businesses worked was critical to my success, and I believe those skills will help Google acquire happier, more successful customers who are inclined to spend. In addition, I’ve done some research on your team and have come to understand that your largest challenge is around successfully growing smaller accounts at scale. Based on my experience, I’ve put together a few suggestions below this letter – I’m happy to chat through them in more detail if you’d like.

I wanted to close with a quick story about Google that solidified my choice to apply. My referral, [Name of Referral], works in the education vertical. He services the southeast and many of his accounts are rural. On his last visit down there, in a South Carolina town of 1,500 with no wifi, a teacher asked him if Google could help bring the internet to them.

When [Name of Referral] made it back to the office, he emailed Astro Teller asking about the potential for Project Loon to help bring this town in the 21st century. To his surprise, Astro wrote him back within the week mentioning that he’d look into it.

While things didn’t pan out, the fact that director of Google’s moonshot project division wrote back an employee about an elementary school in South Carolina blew me away. That is the kind of work I want to be doing.

Thank you for taking the time to read my note, I’m incredibly excited to have the opportunity to be considered for this position.

Best,
Austin

Another Cover Letter Example From A Real Client

It’s always helpful to see things from a few different angles so I wanted to include an example of the cover letter one of my clients created using the same template.

She was a high school Spanish teacher aiming to break into marketing. The company in question was an online education company that provides amazing video content for teachers to use in the classroom.

She had been leveraging the company’s videos in her “Culture Corner” that she used to start every class. She decided to use that as the basis for her opening.

She starts off with a fantastic hook, “Grapes & [Company Name].”

If you’re seeing that as a hiring manager, you’re probably thinking “huh??” and you are most definitely be reading more.

Then she dives right into the story about one of her favorite memories that included one of the company’s videos. Genius!

Next, she goes on to address her non-traditional background and shifts the conversation towards her value by illustrating her knowledge of the company and linking to a value validation project she put together.

This cover letter example is a 10/10, check out the full thing here:

My Client’s Cover Letter Example

Dear [Hiring Manager],

Grapes and [Company Name].

Both are amazing in their own right, but I never thought I’d get so much joy from combining them.

I currently teach high school Spanish and I set aside time each class to teach my students about Spanish culture.

A few weeks ago, we watched the “Virtual Viewing Party: Holidays from Around The World” video by [Company Name]. My students particularly loved the segment on the Spanish New Year’s 12 grapes tradition. This got my students interested in other aspects of Spanish culture. Now, we’re working on a culture project where students research a Spanish tradition and create a 3D representation of it. I’ve never seen so much energy in my classroom.

Amazing stories like these are why I want to work for [Company Name].

You may notice that my resume does not reflect “traditional” marketing experience. After completing my master’s, I worked as the marketing manager for the UNCC Department of Languages program. I created a strategic marketing plan to increase enrollment for the Master’s in Spanish program. At the end of the year, the program saw a 50% increase in student enrollment (the largest jump in four years).

Soon after, I pursued teaching for a few years. In order to get more experienced in the marketing analytics space, I created my own online education website to teach Spanish to adult learners. After testing various digital marketing strategies, my first product launch resulted in a 10% sell through rate.

In addition, I am Google Analytics Certified and have working knowledge of SQL.

My marketing experience coupled with my education experience gives me a unique perspective on Discovery Education’s product. After analyzing the company through the lens of both a marketer and a user, I put together a report outlining step-by-step data backed strategies that can help Discovery Education:

  • Drive 4.5X more qualified leads
  • Enhance its user experience for both prospects and current customers
  • Implement a digital marketing strategy that has helped companies increase revenue by 760%.
  • Leverage Google Analytics Goal Paths to test these ideas

Finally, I’d like to add that I had the pleasure of connecting with [Current Employee], one of your product marketing managers. [Employee] spoke so passionately about the product, and told me about the new partnerships [Company Name] has with the NFL and MLB. His drive to get the product in front of thousands of students is extraordinary. I’m extremely excited for the opportunity to join such a passionate group of people, and help impact students on such a large scale.

Thank you for taking the time to read my letter. I’m looking forward to next steps.

Regards,
[Client’s Name]

Download A Copy Of Austin’s Free Cover Letter Template

If you want a copy of that cover letter template with the header included and everything formatted, here’s a link to a copy on my Google Drive.

After you click through the link, just hit File > Make A Copy > Organize to add it to your own Google Drive! You can also download it in a variety of formats.

If you still have questions or thoughts about writing an awesome cover letter, drop a comment below — I’m happy to reply with an answer!

AUSTIN BELCAK

Austin is the founder of Cultivated Culture where he helps people land jobs without connections, without traditional experience, & without applying online. His strategies have been featured in Forbes, Business Insider, & Fast Company and has helped people just like you land jobs at Google, Facebook, Amazon, Apple, Microsoft, Twitter, & more.

So that's what we're going to give you—all the cover letter examples and tips you need . While seemingly cliché, it never hurts to end on a simple “thank you for your You'll most likely write this version if you're applying to a very traditional.

thank you for applying job letter
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